At Optima, we know that printed materials remain a powerful tool for communication, especially for organizations working to drive change on a global scale.
We care about creating responsible printed design that creates stand-out for our clients’ brands, enabling them to create memorable experiences for their customers.
Whether you’re looking to produce high-quality reports, policy documents, educational resources, prospectuses or campaign materials, our team have the specialist skills to ensure your message is delivered with clarity, impact, and professionalism.
We understand the unique communication needs of international NGOs, nonprofits, charities and other organizations. From advocacy reports to fundraising campaigns, we craft documents that help you connect with your stakeholders, raise awareness, and drive action. Our experienced design team works closely with you to ensure that each piece reflects your organization’s mission, vision, and goals.
- Comprehensive Reports & Annual Reviews – Present complex data and insights in a clear, compelling way. Our designs help you highlight key achievements and outcomes, ensuring your reports are both informative and engaging.
- Campaign Materials & Advocacy Tools – Whether it's posters, flyers, or brochures, we create print collateral that resonates with your audience and supports your cause. We ensure your materials are visually impactful and aligned with your campaign objectives.
- Educational & Training Resources – Share knowledge and best practices with printed materials that are easy to follow and designed for lasting impact. From manuals to guides, we make sure your resources are accessible and engaging.
We have extensive experience working with international organizations across the world. We design for print with a deep understanding of your global audience, ensuring your materials resonate across cultures and languages. Whether you need multilingual reports or tailored campaign assets, we provide solutions that work for both local and international contexts.
Consistency is key when it comes to building a strong brand presence. Our print designs work seamlessly with your digital platforms, ensuring that your identity is unified across all channels. From website graphics to social media assets, we maintain brand integrity whether your audience engages with you online or in print.
We are committed to environmentally responsible design. We work with trusted printers who use sustainable materials and processes, ensuring your print projects align with your organization’s values and sustainability goals.
At Optima, we believe in the power of print to make a lasting impact. We have partnered with leading international organizations such as the World Wide Fund for Nature, the World Heart Federation, and the United Nations, delivering printed materials that help drive their missions forward. Let us help you create print designs that speak to your audience, wherever they are in the world.
Here are some of the other areas of design for print we work in,providing a breadth of services:
Our design for print expertise:
Corporate literature
Combining creativity with a keen eye for detail, we are pros at making even the most text-heavy information look beautiful with inspirational layouts. Whether it’s a brochure, catalogue, report, magazine or prospectus. We bring data to life with maps, graphs, charts, infographics, icons and illustrations which extend the visual language of your brand. We are experienced in typesetting languages of all different types and are real sticklers for accuracy and detail.
Exhibition and display
From trade stand spaces to museum and gallery exhibitions, we create attention-grabbing displays that effectively showcase your brand or exhibition and create unforgettable experiences for visitors. We bring an understanding of accessible design and engineering large-scale installations. And if you need something on a smaller scale, we create pop-up and pull-up portable displays that still pack a punch.
Promotional and campaign materials
We work closely with you to develop your message and ensure that it’s effectively communicated through every piece we create. From posters, flyers, and leaflets to branded gifts, we create attention-grabbing designs to make your brand stand out. Our creative team goes beyond the usual formats and materials, designing beautiful and tactile pieces that people will want to hold onto.
Packaging and POS
By getting to know your audiences and leveraging shopper insights, we design packaging and retail point of sale that packs a punch. We help launch new brands and products, strengthen brand awareness, and create shelf stand-out in the competitive retail environment. We’ll help shape your brand’s positioning, personality, and messaging to create a buzz around your product and increase customer loyalty by creating something extraordinary.
Illustration and infographics
We communicate through the use of visual imagery to enhance brand personality and tell stories. The creative team has developed a wide range of skills and styles from technical drawings to highly creative pieces of art. When it comes to visualising data, we’re experts at translating it into easily digestible infographics that provide an at-a-glance summary of the most important information, enhance understanding and effectively communicate with your audience.
Advertising
We’ll help you to grab your audience's attention in a captivating way. Whether you’re looking to advertise in press and trade publications, or outdoors on billboards, buildings, and hoardings, or even on buses, trams, and trains, we've got you covered. Our team will help you present your brand with stunning design and characterful messaging that inspires the action you're looking for. We'll work with you every step of the way to create advertising materials that truly make an impact and get your message across loud and clear.
Corporate branding
Every business and organisation needs materials that allow them to present themselves professionally and consistently. From stationery and signage to interior spaces, templates, and toolkits, we can help you to maintain consistency and a high standard of creativity that helps you communicate effectively, both internally and externally.
Artwork
We take great pride in our artwork and reprographic knowledge, which we’ve been honing in-house for over 25 years. Our team has an in-depth understanding of various print processes, as well as the technical requirements and constraints that come with designing for print. That means we're well-equipped to work closely with print suppliers and reprographic houses to ensure that your final printed materials are of the highest quality. We take every detail into account, ensuring that your designs are delivered to meticulous standards to represent your brand.
